Happy World Elder Abuse Awarness Day and welcome to June’s campaigns newsletter! The past month has been busy as we prepare for today’s Age Demands Action on Rights campaign and this year’s UN Open-ended Working Group on Ageing (OEWG) in July. In this month’s newsletter we share our new report Entitled to the same rights and provide you with useful campaigning resources.

This is the sixth year for ADA on Rights and it will see 43 campaign partners from 35 countries highlight older people’s experience of elder abuse in their communities, homes and daily lives.

You can use our campaign and social media toolkits to get involved with ADA on Rights, and don’t forget to join the day’s conversations by using the hashtags #WEAAD and #WEAAD2017 on social media and following our Twitter account for updates.

Entitled to the same rights: new report on older women’s rights launched

Today, on World Elder Abuse Awareness Day, we launch our new report Entitled to the same rights, which gives voice to older women around the world to speak out about their human rights.

It focuses on older women’s right to non-discrimination and equality, and their right to freedom from violence, abuse and neglect, reflecting the themes of discussion at the OEWG.




Women’s rights take centre stage in New York UN Commission

At the 61st UN Commission on the Status of Women in New York, women came together from all over the world to highlight their concerns and progress women’s rights.

Kate Horstead, Age International’s Policy Adviser, attended alongside government representatives, academics and others as they united to fight injustices against women. She shares her thoughts on older women and unpaid care, paying reference to the gender gap and the failure to understand older women’s contribution and value to society.



Re.imagining Activism – a new way to think about campaigning

As we gear up to start our campaigning and advocacy for ADA on Rights, it is always good to think about our campaign tactics and strategies, and how we can improve the way we campaign.

Re.imagining Activism is a fantastic guide that provides practical advice on how we can change our campaigning strategies. Through sharing interesting examples of other activists and their experiences, it analyses core reasons why civil society organisations and grassroots activist networks fail to utilise their full potential in tacking deeper systematic issues. There is also a fun self-assessment worksheet at the end!